UX Design Institute – Hotel Booking Experience
As part of the UX Design Institute Professional Diploma, I completed a comprehensive UX project, designing a hotel booking website from initial research through to high-fidelity prototypes.
Process Highlights:
Research & Analysis
Conducted competitor benchmarking, usability testing, and user interviews to identify pain points in existing hotel booking flows.
Information Architecture
Created a flow diagram to structure content and streamline the booking path.
Wireframing & Prototyping
Developed low and high-fidelity wireframes, progressing into interactive prototypes.
Usability Testing
Ran tests with target users to validate design choices and refine interactions.
Wireframing
Affinity Diagram
Customer Journey Map